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MassDOT, the Springfield store gets in the Star Wars spirit for May 4

SPRINGFIELD, MA (WGGB/WSHM) — May 4 has become a day to celebrate the Star Wars franchise, playing on a popular phrase from the trilogy.

‘May the fourth be with you.’ May 4 is National Star Wars Day. The holiday is celebrated in galaxies near and far, including western Massachusetts. It was born in Toronto in 2011 with a quiz and costume contest.

Of course, it’s a play on the iconic Jedi blessing: “May the force be with you.”

In western Massachusetts, MassDOT road signs reminded drivers on Wednesday that speed is the path to the dark side and to stay safe and trust the strength and wear your seatbelt.

Western Mass News found a local comic book and collectibles store that honored the franchise with 15% off all of their Star Wars memorabilia. We stopped at Zombie Hideout in Springfield and owner Bill Bullock said May 4 created a huge phenomenon that will live forever.

“My dad took me to see it when I was a kid and now I take my boys to see it as new things come out, so it’s something that intertwines and connects a whole family,” said explained Bullock.

Bullock said the central theme of family is what has made the Star Wars franchise last for generations and has shaped Star Wars into its own culture around the world.

“If you look at the story of, you know, Star Wars, father and son, and you know the connection at the end when Vader dies and stuff like that, it’s like all the family connection that they bring through the whole trilogy,” Bullock explained.

Bullock also believes that streaming platforms, like Disney+, helped transform the world of Star Wars and pushed it further than ever by developing small characters like Boba Fett and Obi-Wan Kenobi.

“That’s the beautiful thing with Disney and Star Wars is that they take these little characters and expand them into an even bigger story with the original franchise,” Bullock noted.

Zombie Hideout is currently awaiting the final inventory of Star Wars collectibles following the release of the Obi-Wan Kenobi trailer on Wednesday, which it says will hit stores any day now.