A year and a half since the pandemic has accelerated the process of digitization across industries, and we see how this transformation has unfolded for different stakeholders. One of these important stakeholders is the local retailer, especially those who own small to medium sized stores and are not always included in mainstream conversations about cloud security and The data backup.
As a result of increased data breaches and ransomware attacks, it becomes imperative for them to encrypt, protect and back up their data. The importance of these terms could not be deeper at a time when 90 percent of SME retailers in India do not have enough knowledge, let alone services or infrastructure for the same.
The dilemma of a Kirana store owner
In a country like ours, the average Kirana store owner is inherently inundated with a plethora of everyday business activities. In a situation like this, ensuring adequate data backup becomes an ancillary responsibility rather than a primary responsibility. The traditional alternative is therefore to manually manage all the information without backing it up securely to a legitimate secondary source.
Ransomware and these malware violations: In recent years, there has been a significant increase in the amount of data collected, consumed or shared by businesses. With the rise of mobile internet, digital transformation brings an increased risk of data breaches by hackers. Ransomware attacks cripple businesses because all devices, networks making data breached will be unusable and businesses will shut down and reputation is at stake.
Regular operational failures and natural disasters: Data is susceptible to human error / data deletion, power surges, hard drive failures, system crashes, improper shutdowns, software corruption, and even natural disasters that could shut down a business’s operations. for a considerable time.
Unconscious: Unfortunately, many retailers are unaware of the most basic data security jargon or terminology that relates directly to their business. Alternatively, much worse, they have half-baked instructions which are counterproductive and could affect them negatively.
In the situations mentioned above, relying heavily on traditional or legacy methods could cost the retailer their entire business. Legacy backups are rife with problems – they depend on people, take time, are error-prone, and yet costly. In an evolving technological paradigm, the focus must be on investing in a backup tool that can overcome these problems at the lowest cost but with maximum efficiency and profitability for the business owner.
Importance of cloud backup and ransomware prevention
It is important not only to plan a strategy for once the disaster has occurred, but also to ensure that it does not happen in the first place. One incentive for using cloud backup is that it adds facilities (like constant monitoring and reporting of data) and detects threats in advance to stay ahead of the curve. data calamity. Data stored in the cloud can be tracked and viewed remotely. This is a huge victory in an era of a pandemic, as the owner no longer has to search for information in an emergency. In addition to being automated, the data is also end-to-end encrypted. With BaaS, backup is real-time, instantaneous, and recovery is just a click away. It also helps businesses stay on the right side of the law, be it GST or VAT, as statutory law requires the generation and maintenance of electronic records for at least three to seven. years.
The way forward: Backup as a Service (BaaS)
In a post-pandemic and highly digitalized world, data breaches are inevitable. To ensure fast, reliable, secure and profitable backup of its businesses, BaaS is the future. Consider this: A startup or novice retailer would have to go through several inevitable steps in order to complete the backup process. From purchasing the right infrastructure to hiring and training all the staff, running this process from scratch can be a daunting task. All of this, together with high costs, a lack of technical knowledge and time constraints, then becomes a potential obstacle to setting up an effective data protection system.
In addition to the deployment of BaaS, companies must define a good cybersecurity policy defining the roles of rights, access to data to the various users of the system, whether it is the cashier, the supervisor, the manager. Make sure the systems are updated regularly. Role-based access can have multiple levels of security that can be easily configured and monitored. Last but not least, as data is a crucial business asset, data theft protection with MFA-based single sign-on gives complete control over data as passwords do not need to be shared because this is a unique machine-generated key.
In conclusion, an average Kirana store owner may face many dilemmas in their journey towards understanding the need for proper data protection backup. While some invest in it early on, many are starting to understand its importance after suffering an arch. At the heart of this dilemma is the ability to protect data, adopt new technologies, and leverage them to improve the overall user experience.